Services / Meta Ads
Facebook and Instagram campaigns for turf, junk removal, detailing, and coating businesses. Creative built from your real jobs, retargeting that brings people back, and tracking you can trust.
average ROAS on ceramic coating leads
weekly bookings from paid ads
monthly revenue, up from $3K in 12 months
Class Ceramic Coatings and Detailing · Meta Ads + Google Ads + landing page
A homeowner scrolling Instagram in March is next month's turf install. Meta puts your work in front of them before they ever open Google, and brings back the ones who already visited your site.
✓ Creates demand, not just captures it
✓ Retargets people who visited your site
✓ Finds new customers who look like your best ones
✓ Keeps leads coming outside peak season
✓ Lower cost per lead within 90 days
✓ More inquiries month after month
✓ Steadier lead flow between busy seasons
Everything from tracking to creative to weekly optimization, so you're not piecing it together yourself.
01Campaign strategy and funnel mapping
02Meta Pixel + Conversions API, including server-side tracking
03Custom, saved, and lookalike audiences
04Campaign build: lead forms or landing page funnels
05Creative: images, video edits, headlines, and hooks
06A/B testing for audiences and creative
07Retargeting built for warm visitors
08Weekly optimization, monthly strategy call, and dashboards
Optional add-ons: creative packages · CRM and automation setup in GoHighLevel · UGC-style ad assets
Meta looks easy to run. It rewards experience, clean data, and constant optimization, and the result of getting any of it wrong is the same: paying more for fewer leads.
01
Your ads reach the wrong people, or worse, no one who can actually hire you.
02
Without the right message and visuals, even great businesses get scrolled past.
03
A messy setup confuses Meta's delivery system, and your cost per lead climbs fast.
04
Money disappears quickly when nobody's watching and adjusting campaigns every week.
What stops the scroll for a turf buyer is different from what works for a coating customer. Your ads start from your real jobs.
HOME & PROPERTY
Before-and-after yard transformations shown to homeowners in your service area, timed ahead of spring and summer demand.
HOME & PROPERTY
Seasonal cleanouts, move-outs, and estate jobs, with lead forms that make booking a pickup take seconds.
AUTO CARE
Before-and-after reels of real details, plus retargeting that brings past visitors back for their next appointment.
AUTO CARE
Short videos that show the finish and explain the value, so buyers arrive already sold on the coating job.
Meta Ads follow a predictable curve: a learning month, then optimization, then scale.
Month 1
Pixel calibration, audience learning, and early creative tests while Meta figures out who responds.
Months 1–3
Clear winners emerge. Costs drop, lead flow increases, and performance steadies.
Months 3–6
We push the winning audiences, expand creative, and open new ways to reach buyers.
Should I use lead forms or a landing page?
Both work. Lead forms inside Facebook and Instagram are fastest for urgent jobs like junk removal. A landing page usually brings better-qualified leads for bigger jobs like turf or coating. We pick the starting point for your trade and test from there.
Do I need to shoot my own videos?
Not unless you want to. Pick whatever fits you: send us B-roll of your crew on real jobs and we build the ads from it, record a voiceover over your footage, or film yourself following a script we write for you. Creative packages and UGC-style ads are also available as add-ons.
How soon will I see leads?
Most campaigns start generating leads within 2–3 days. The first month is a learning phase while Meta calibrates. Most accounts find clear winners between months one and three, and scale from there.
What does it cost?
Meta Ads is part of Phase 2 at $2,500 per month, alongside Google Ads, local SEO, a landing page, and speed-to-lead follow-up in GoHighLevel. Ad spend is separate from the management fee.
Is there a long-term contract?
There's a 3-month minimum term, paid monthly.
Book a 30-minute strategy call. We'll look at your market, your past ads if you've run them, and what we'd test first.
or call (512) 812-9040
