PPC & Google Ads
Grow & Scale with PPC & Google Ads Management Services
See Your Revenue Soar with PPC Advertising Campaigns
Google Ads has the power to push your business to the next level by connecting you with people who are ready to convert.
With our Google Ads services, you can connect with these customers faster, more frequently — and with less wasted ad spend.
With an average 4.5x return on investment for our clients, our team of Google Ads experts is ready to help you get the most out of your dollars.
We are proud to be official Google Partners. With exclusive access to advanced tools as part of the program, we can deliver digital marketing solutions to stay at the forefront of industry trends for our clients.
Do-It-Yourself?
Why Go It Alone? The Pitfalls of DIY PPC
Google Ads has the power to push your business to the next level by connecting you with people who are ready to convert.
Common stumbling blocks include:
- Inefficient Spend: Without experience, budgets may be drained on clicks that never convert.
- Missed Opportunities: In-depth strategies like remarketing or audience segmentation can slip through the cracks.
- Poor Performance: Lower-quality ads mean a lower Quality Score from Google, making it more expensive to get noticed.
- Time Sink: Instead of focusing on growing your business, you'll likely spend hours tweaking settings and scratching your head over analytics.
All of this adds up to a campaign that falls short, leaving money—and potential customers—on the table.
What Our Google Ads Services Include:
- Account & Campaign Audit
- Marketing Plan & Goal Setting
- Campaign Strategy & Execution
- Campaign Build Out & Restructuring
- Competitor Analysis & Industry Research
- Keyword Research & Development
- Remarketing for Display & Search
- Conversion & ROI Tracking Setup
- Sale, Lead & Google Call Tracking
Digital Marketing Strategy
Beyond PPC: Additional Services to Boost Your Online Presence
Pairing PPC management with complementary digital strategies can transform your results from good to exceptional. We don’t just stop at running ads — we look for every possible avenue to amplify your brand’s visibility and maximize your returns.
Here are a few powerhouse strategies we can combine with your PPC campaigns:
- SEO Integration: By aligning your paid search with a strong organic search (SEO) strategy, we help you own more digital real estate on Google and Bing — so you benefit from both immediate and lasting results.
- Social Media Advertising: Platforms like Facebook, Instagram, and LinkedIn are perfect for building brand awareness, retargeting website visitors, and engaging new audiences to support your PPC campaigns.
- Email Marketing: We tie in targeted email campaigns to follow up with leads generated by your ads, nurturing them until they’re ready to convert.
- Performance Tracking & Analytics: Our data-driven approach means you’ll receive transparent reporting and ongoing optimization — so you always know how your investment is working for you.
- Remarketing Campaigns: We circle back to interested prospects, reminding them of your business until they’re ready to take the next step. This keeps your brand top-of-mind and your pipeline consistently full.
By combining PPC management with these strategies, we create a full-funnel approach that not only attracts potential customers but keeps them engaged throughout their buying journey.
Let’s build a custom marketing plan tailored to your ambitions — and get ready to transform browsers into loyal customers.
When to Expect Results
It takes about 1-2 months to see initial results, and about 4-6 months to dominate — and for good reason. Here’s an overview of the time it takes to get your PPC campaigns from maintenance to money-making (and why these phases are so important).
0-2 Months
Core Phase
Research, benchmark building, and identifying low-hanging fruit. The first three months of your campaign set up the foundation for your future success.
2-4 Months
Amplification Phase
Next up? Predictability. With substantial data on our side, we optimize your campaigns and defend our position in the marketplace so you can soar to new heights.
4-6 Months
Domination Phase
Scale away! At this point, we set our sights on market leadership and expansion.
Testimonials
Reviews from our lovely clients...
Questions?
Frequently Asked Questions (FAQs)
What Metrics Matter for PPC Success?
When it comes to judging the impact of your PPC campaigns, it’s not just about whether you spent money—it’s about how smartly you spent it. We focus on meaningful metrics that actually drive business growth and provide clarity (not confusion) when measuring results.
Some of the core performance indicators we monitor include:
- Cost per Click (CPC): Are you paying a fair price for every potential customer who lands on your site?
- Conversion Rate: How many clicks are turning into leads, sales, or key actions that matter to your business?
- Return on Ad Spend (ROAS): For every dollar you put in, how much do you get back? We keep your campaigns profitable and ROI-focused.
- Click-Through Rate (CTR): A high CTR tells us your ads are not just being seen—they’re compelling your audience to take action.
- Cost per Acquisition (CPA): What’s the average cost to turn a visitor into a customer? We optimize to keep this number low.
- Lead and Purchase Tracking: Keeping a close eye on signups, purchases, downloads, and calls so you know exactly what your ads are driving.
- Search Impression Share: How often are your ads appearing compared to your competitors? We help your brand take center stage.
- Time on Site & Pages per Session: Are PPC visitors engaging with your site or bouncing away? We look for healthy signs of user engagement.
We don’t stop at the basics. Through detailed reporting and competitive analysis, you get insights that go beyond the numbers—making sure your campaigns aren’t just running, but winning.
Why Thorough Keyword Research Matters in PPC?
Think of keyword research as the secret sauce to any PPC campaign that actually moves the needle. Nail it, and you get your ads in front of people who are already searching for what you offer (hello, warm leads!). Miss the mark, and you risk blowing your budget on clicks that get you nowhere.
We go beyond basic keyword lists, diving into real search trends, competitive analysis, and even those “hidden gem” long-tail phrases that your competition overlooks. This means:
- Your ads only show when and where it matters
- You cut wasted spend on irrelevant clicks
- You're tapping into buyer intent, not just chasing traffic
By building campaigns around proven, data-backed keywords, we help your business attract higher-quality leads, boost your conversion rates, and keep your ad dollars working as hard as you do. This foundation sets you up for measurable results—and lasting growth.
Why Trust an Austin Google Ads Agency with Your Campaigns?
You might be wondering, “Why go local with my Google Ads management?” Well, there’s more to it than just hometown pride. An Austin-based Google Ads agency brings boots-on-the-ground expertise with national-level muscle—think of it as Austin charm meeting Silicon Valley savvy.
Here’s why teaming up with an Austin Google Ads agency can be a game-changer:
- Hyper-Relevant Local Knowledge: We understand the Austin market—those weirdly enthusiastic taco lovers, festival hoppers at SXSW, and the surging tech scene. That means your ads don’t just reach people, they reach the right people, right when it matters.
- Certified & Connected Pros: As Google Partners—and actual humans based in Austin—we leverage advanced tools, industry know-how, and insider strategies typically reserved for the big leagues. You get the benefit of exclusive resources and ongoing Google training, keeping your campaigns performing at their peak.
- Tailored Strategies—No Cookie Cutter Here: Every Austin business has its unique vibe. Whether you’re a local coffee shop aiming to out-brew the competition or a fast-growing tech startup, we design campaigns built exclusively around your goals, audience, and industry quirks.
- White-Glove Service & Accessibility: Forget faceless help desks or out-of-office support. With a dedicated Austin agency, you get hands-on, responsive service—and maybe even a breakfast taco meeting or two.
- Proven Results, from Austin and Beyond: We’ve helped everyone from neighborhood retailers to scaling regional brands boost clicks, calls, and conversions. Our track record? Think 4.5x average ROI and a 98% client retention rate—numbers that mean real returns, not just potential.
Whether you’re looking to maximize every dollar of ad spend or want complete clarity with measurable results, choosing an Austin-based Google Ads team means you’re set up for both immediate wins and long-term growth.
Ready to discover how strategic, local-focused PPC management can transform your digital impact? Let’s talk goals and get you thriving—Texas style.
How Conversion Rate Optimization Supercharges Results
Conversion Rate Optimization (CRO) is the secret sauce behind high-performing ads and landing pages. By constantly testing headlines, copy, images, and calls-to-action, we find out what resonates best with your audience—much like A/B testing a Super Bowl commercial until you find the one that has everyone talking.
Here’s how it works for your campaigns:
- A/B Testing: We pit different versions of ads and landing pages against each other to see which converts more browsers into buyers.
- Data-Driven Tweaks: Each change is guided by real user data—no guesswork, just smart decisions.
- Relentless Refinement: We’re always fine-tuning content and layout based on performance, not just hunches.
The result? More clicks turn into leads or sales, ad spend delivers greater returns, and landing pages become smooth superhighways instead of bumpy backroads. With ongoing optimization, we ensure your campaigns not only attract visitors, but drive real growth for your business.
Why Integrate PPC Into Your Overall Marketing Strategy?
PPC isn’t just a standalone tactic—when woven into your broader digital marketing plan, it becomes a catalyst for serious growth. By pairing PPC with your SEO, content, and social strategies, you create a seamless brand experience that meets your audience wherever they are in the buying journey.
Here’s why a unified approach matters:
- Faster Results: While organic strategies lay long-term groundwork, PPC delivers immediate visibility and qualified traffic from day one.
- Smarter Budget Allocation: Data from your PPC campaigns helps you see which messages and offers convert, so you can double down on what works across all channels.
- Enhanced Brand Impact: Reinforcing your message through both organic and paid channels keeps your business front and center—think of it as having billboards on Google, social media, and everywhere your customers hang out.
- Holistic Insights: When all your marketing efforts work together, your analytics paint a clearer picture, making it easy to refine your strategy and outpace competitors.
When PPC and the rest of your digital presence are in sync, every piece amplifies the others—turning your marketing from a series of tactics into a results-driven system.
Transform Your Digital Presence with Gidds Media
Unlock the full potential of your brand with tailored website design and powerful digital marketing strategies. Grow your business and maximize ROI with our proven methods. Let’s create something extraordinary together!